ArcGIS Business Analyst Desktop is an extension for ArcGIS Pro that can be used to apply sophisticated spatial analytics and modeling, including customer and competitor analysis, territory design, target marketing, and site evaluation. From within Business Analyst Desktop, you can access annually updated demographic data, nationwide business points, shopping centers, streets, address locators, drive-time thresholds, stunning infographics, and summary reports.
Benefits of ArcGIS Business Analyst Pro
Analyze and select the best trade areas
Trade areas represent where organizations do the majority of their business with their customers. With ArcGIS Business Analyst Desktop, trade areas can be constructed and analyzed with a variety of methods using customer and competitor locations, administrative boundaries, street networks and distances, and multiple other geographic variables.
Design and optimize your territories
Design your territories based on data instead of instinct. With ArcGIS Business Analyst Desktop, create territories that automatically adjust based on chosen criteria like size, population, customer demographics, and revenue. After you’ve created a territory, you can modify it, make updates, and share information with your organization in PDFs, web maps, tables, and more.
See what you’ve been missing
Understand your market, find your best customers, and identify other areas that have more like them. ArcGIS Business Analyst Desktop has several target marketing tools that assist in directing advertising with the right message to the right audience, opening agencies in the right locations, understanding characteristics of customers, and more.
Predict how your business will perform
Analyze your site’s impact and the probability that consumers will shop at your stores, choose your hospitals, or frequent your venues based on current and potential competitor sites as well as other variables you identify.
Affordable advanced analysis
Access all the tools in ArcGIS Business Analyst Pro alongside Esri’s hosted data—the very same data available in the ArcGIS Business Analyst Web App—via a single bundled offering. With access to the ArcGIS Business Analyst Web App and the ArcGIS Business Analyst Mobile App, the entire Business Analyst suite is at your fingertips.
ArcGIS Business Analyst Desktop is an extension for ArcGIS Pro that can be used to apply sophisticated spatial analytics and modeling, including customer and competitor analysis, territory design, target marketing, and site evaluation. From within Business Analyst Desktop, you can access annually updated demographic data, nationwide business points, shopping centers, streets, address locators, drive-time thresholds, stunning infographics, and summary reports.
Benefits of ArcGIS Business Analyst Pro
Analyze and select the best trade areas
Trade areas represent where organizations do the majority of their business with their customers. With ArcGIS Business Analyst Desktop, trade areas can be constructed and analyzed with a variety of methods using customer and competitor locations, administrative boundaries, street networks and distances, and multiple other geographic variables.
Design and optimize your territories
Design your territories based on data instead of instinct. With ArcGIS Business Analyst Desktop, create territories that automatically adjust based on chosen criteria like size, population, customer demographics, and revenue. After you’ve created a territory, you can modify it, make updates, and share information with your organization in PDFs, web maps, tables, and more.
See what you’ve been missing
Understand your market, find your best customers, and identify other areas that have more like them. ArcGIS Business Analyst Desktop has several target marketing tools that assist in directing advertising with the right message to the right audience, opening agencies in the right locations, understanding characteristics of customers, and more.
Predict how your business will perform
Analyze your site’s impact and the probability that consumers will shop at your stores, choose your hospitals, or frequent your venues based on current and potential competitor sites as well as other variables you identify.
Affordable advanced analysis
Access all the tools in ArcGIS Business Analyst Pro alongside Esri’s hosted data—the very same data available in the ArcGIS Business Analyst Web App—via a single bundled offering. With access to the ArcGIS Business Analyst Web App and the ArcGIS Business Analyst Mobile App, the entire Business Analyst suite is at your fingertips.